{"id":576,"date":"2018-07-28T07:07:59","date_gmt":"2018-07-28T07:07:59","guid":{"rendered":"https:\/\/whitehorseperfume.com\/?page_id=576"},"modified":"2023-09-13T08:58:21","modified_gmt":"2023-09-13T06:58:21","slug":"kampanj","status":"publish","type":"page","link":"https:\/\/whitehorseperfume.com\/da\/kampanj\/","title":{"rendered":"Kampanj"},"content":{"rendered":"\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_777863986\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"195\" src=\"https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2023\/02\/INT-We-support-Team@2x-1400x268.png\" class=\"attachment-large size-large\" alt=\"We support children with critical illnes\" srcset=\"https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2023\/02\/INT-We-support-Team@2x-1400x268.png 1400w, https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2023\/02\/INT-We-support-Team@2x-800x153.png 800w, https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2023\/02\/INT-We-support-Team@2x-768x147.png 768w, https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2023\/02\/INT-We-support-Team@2x-510x98.png 510w, https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2023\/02\/INT-We-support-Team@2x.png 1472w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_777863986 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\n\t<div id=\"gap-381304281\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-381304281 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t\n\n<div class=\"row\"  id=\"row-869314839\">\n\n\n\t<div id=\"col-886206382\" class=\"col medium-6 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\n<div class=\"vc_col-sm-6 wpb_column column_container vc_column_container col no-extra-padding instance-1\" data-bg-cover=\"\" data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-hover-bg=\"\" data-hover-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<h1 class=\"lead alt-font uppercase thin-font\" style=\"text-align: left;\"><b>Presseinformation<\/b><\/h1>\n<h3><strong>Hvor godt dofter det om ishockey?<\/strong><\/h3>\n<p>Tilf\u00e6ldigheder. T\u00e4nk hvad tilf\u00e6ldigheder kan betyde meget. Ligesom indehaveren af varem\u00e6rket White Horse &#8211; besluttede at genoptage 50&#8217;ernes og 60&#8217;ernes s\u00e5 popul\u00e6re herreserie. Det har taget meget tid at identificere m\u00e5lgrupper, finde medier og marketingkanaler og salgssteder mm.<\/p>\n<p>Pludselig vises en artikel i DN, det handler om Vita H\u00e4sten -det svenskehockeyholdet. Guys, h\u00e5rde fyre og entusiastisk publikum mm. OK &#8211; det handler om herrer, m\u00e6nd, fyre og v\u00e6lduft&#8230; Det var tydeligt, kontakter blev taget, og nu siden starten af s\u00e6sonen i efter\u00e5ret 2018, en tydelig anderledes duft i holdets omkl\u00e6dningsrum og flere steder rundt om kampearenaerne &#8211; White Horse!<\/p>\n<p>1967 blev hockeyholdet White Horse dannet efter at to konkurrerende klubber besluttede at fusionere. Et hold spillede i hvide tr\u00f8jer &#8211; det andet hold blev kaldt Sleipner, som hentydede p\u00e5 den ottefodede hest i nordisk mytologi. I begyndelsen af 1970&#8217;erne blev Vita H\u00e4sten det officielle navn og i slutningen af 1980&#8217;erne, og i begyndelsen af 1990&#8217;erne n\u00e5ede holdet stor succes b\u00e5de p\u00e5 og uden for isen.<\/p>\n<p>Efter mange vanskelige \u00e5r, ca 18, er holdet tilbage i eliten, og i \u00e5r deltager Vita H\u00e4sten og White Horse i 50 \u00e5rs jubil\u00e6um for hockey klubben.<br \/>P\u00e5 samme m\u00e5de har de, der nu relanserer, det derl\u00e6nge har v\u00e6ret den popul\u00e6re White Horse-serie. I alle de nordiske landeblev de svenske produkter solgt til m\u00e6nd, der kunne lide at blive ses op og dufte godt.<\/p>\n<p>Og stadig minder der komme til lys, n\u00e5r dagens herrer l\u00e6rer at kende disse specielle dufter &#8211; White Horse After Shave, Eau de Toilet og Hair Control Cream er inkluderet i sortimentet, som nu vises p\u00e5 og omkring de svenske hockey arenaaer.<\/p>\n<p>S\u00e5 nu er svenske hockeyhold ikke kun godt spilende &#8211; men ogs\u00e5 godt duftende!<br \/>White Horse produkter markedsf\u00f8res af White Horse Products. Mere info og muligheder for bestilling findes p\u00e5 www.whitehorseperfume.com.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1526270842\" class=\"col medium-6 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1504250283\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"567\" height=\"575\" src=\"https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2018\/05\/Spelare-1.jpg\" class=\"attachment-large size-large\" alt=\"Hockeyspelare fr\u00e5n Vita H\u00e4sten, som sponsras av White Horse\" srcset=\"https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2018\/05\/Spelare-1.jpg 567w, https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2018\/05\/Spelare-1-100x100.jpg 100w, https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2018\/05\/Spelare-1-510x517.jpg 510w, https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2018\/05\/Spelare-1-394x400.jpg 394w\" sizes=\"auto, (max-width: 567px) 100vw, 567px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1504250283 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_24288201\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"498\" height=\"395\" src=\"https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2018\/06\/White-Horse-on-ice.jpg\" class=\"attachment-large size-large\" alt=\"White Horse logotyp som isreklam\" srcset=\"https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2018\/06\/White-Horse-on-ice.jpg 498w, https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2018\/06\/White-Horse-on-ice-350x278.jpg 350w\" sizes=\"auto, (max-width: 498px) 100vw, 498px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_24288201 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\n\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n<\/div>\n<div class=\"row\"  id=\"row-658776943\">\n\n\n\t<div id=\"col-813715394\" class=\"col medium-6 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\n<div class=\"vc_col-sm-6 wpb_column column_container vc_column_container col no-extra-padding instance-1\" data-bg-cover=\"\" data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-hover-bg=\"\" data-hover-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<div class=\"vc_col-sm-6 wpb_column column_container vc_column_container col no-extra-padding instance-1\" data-bg-cover=\"\" data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-hover-bg=\"\" data-hover-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<h2>Det begynder at lugte godt om motorsport!<\/h2>\n<p>Den mindev\u00e6rdige og insinuerede i svensk motorsport, husker sikkert, hvordan lidt mere sj\u00e6ldne m\u00e6rker og dets repr\u00e6sentanter var interesserede i at blive set omkring bilsportarenaerne i 60&#8217;erne og 70&#8217;erne. Det blev forst\u00e5et, at der var et sp\u00e6ndende potentiale i at n\u00e5 ud med sine produkter p\u00e5 nye og upr\u00f8vede markeder.<\/p>\n<p>Mange husker helt sikkert Mennen serien, som blev sponsoret af Picko Troberg i nogle \u00e5r. Pierre Robert med PR for Men-serien blev ogs\u00e5 ofte set p\u00e5 svenske racerbiler i 60&#8217;erne og 70&#8217;erne.<br \/>P\u00e5 samme grunde t\u00e6nker den virksomhed som nu relanserer den ved disse tidspunkter s\u00e5 popul\u00e6re herreserien White Horse . I alle de nordiske lande blev de svenske produkter solgt til m\u00e6nd, der syns om at blive set og lugte godt.<\/p>\n<p>White Horse After Shave, Eau de Toilette og H\u00e5rcreme er inkluderet i sortimentet, som nu er synligt p\u00e5 de svenske motorarenaer.<br \/>I forbindelse med den svenske motorsports premieklasse, STCC, k\u00f8rer en interessant formelbilklasse &#8211; Formel STCC Nordic. En europ\u00e6isk enhedsklasse, der b\u00e5de er hurtig, sp\u00e6ndende og samtidig planteskole for unge talenter, der \u00f8nsker at vise, at de er den n\u00e6ste generation af Formel 1-f\u00f8rer.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1537572613\" class=\"col medium-6 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_842155729\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2018\/06\/Jacobs-Formelbil-2-2017-600x400.jpg\" class=\"attachment-large size-large\" alt=\"White Horse logo p\u00e5 Jacobs formelbil\" srcset=\"https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2018\/06\/Jacobs-Formelbil-2-2017-600x400.jpg 600w, https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2018\/06\/Jacobs-Formelbil-2-2017-600x400-510x340.jpg 510w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_842155729 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1339185341\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2018\/06\/image-1-600x400.jpg\" class=\"attachment-large size-large\" alt=\"White Horse logo p\u00e5 formelbil\" srcset=\"https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2018\/06\/image-1-600x400.jpg 600w, https:\/\/whitehorseperfume.com\/wp-content\/uploads\/2018\/06\/image-1-600x400-510x340.jpg 510w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1339185341 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\n\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":30,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-576","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/whitehorseperfume.com\/da\/wp-json\/wp\/v2\/pages\/576","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whitehorseperfume.com\/da\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/whitehorseperfume.com\/da\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/whitehorseperfume.com\/da\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/whitehorseperfume.com\/da\/wp-json\/wp\/v2\/comments?post=576"}],"version-history":[{"count":5,"href":"https:\/\/whitehorseperfume.com\/da\/wp-json\/wp\/v2\/pages\/576\/revisions"}],"predecessor-version":[{"id":2416,"href":"https:\/\/whitehorseperfume.com\/da\/wp-json\/wp\/v2\/pages\/576\/revisions\/2416"}],"wp:attachment":[{"href":"https:\/\/whitehorseperfume.com\/da\/wp-json\/wp\/v2\/media?parent=576"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}